Appacut, a groundbreaking mobile barber app from Manchester, has quickly overtaken the UK’s largest high-street barber chains in terms of the number of professional barbers it hosts. Founded just last year, Appacut provides a thriving online marketplace for independent, mobile barbers and stylists, allowing them to operate without the substantial overheads tied to physical barber shops.
Unlike traditional businesses, Appacut does not employ any barbers but operates on a model akin to Uber or Airbnb, focusing on facilitating services without owning the physical spaces. This innovative approach has catapulted it to a leading position in the market.
Clients can book home visits from barbers via a user-friendly app interface, which requires only four clicks, offering a hassle-free solution for those with limited time or mobility. Appacut also incentivizes its barbers with potential earnings far surpassing what they might earn in brick-and-mortar establishments, based on their performance.
Michael Lawes from Appacut shared his insights on the industry’s evolution: “Consumers now want to access their essential services at the click of a button. And if possible, they want the service brought to them. You only have to take a look at the rise of apps like Just Eat, Deliveroo and Uber for evidence of that. Appacut is the barbering and hairdressing sector’s answer to this changing demand. Here in the UK, we pay for more than 360 million haircuts every year, so the demand is staggering. Our unique app gives customers the ability to browse dozens of barbers and stylists in their area and choose the one that most closely matches their preferences. That’s a process that requires just four clicks.”
Jordan Ryan Madeley, the CTO, elaborated on the technological backbone of Appacut: “The barber visits the customer’s home at the specified time – equipped with everything required for a successful hair-styling appointment. The professional slashes their operating overheads, and the client doesn’t have to venture into a High Street or worry about travel expenses. High Street rents and utility bills are at an all-time high in the UK, so Appacut is proving increasingly popular among independent barbers and business owners looking for ways to boost their profitability.”
Appacut has already established a robust following in the Manchester region, appealing to a variety of high-profile clients. The company is now pursuing further investment to scale its successful model across the UK and internationally.
