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Monday, December 23, 2024

Trio of Wins Shows Bounce Back Boost for Limitless PR

Limitless PR is celebrating after signing with three new clients in one week in June 2020.

Specialist sales training and consultancy business Sales Geek, national waste haulage firm Monks Contractors and managed IT specialist J700 Group have appointed the consultancy to deliver strategic PR campaigns.

Blackburn-headquartered Limitless, which specialises in press and broadcast PR delivered by experienced sector specialists, also saw increased work from existing clients, including Warrington & Halton Hospitals NHS Trust, during the Covid-19 crisis.

Limitless PR director Greg Wilson said: “We’re extremely pleased to welcome these three new clients onboard and we are really excited about the work we already have planned for them. All three have significant growth plans and ambitions and we’re feeling there’s definitely a bounce back attitude out there in many sectors at the moment.

“Covid-19 has undoubtedly brought about significant challenges for a huge number of organisations but we are now starting to see a gradual increase in enquiries from a range of businesses and organisations which are wanting to get back to normality and grab hold of new opportunities.

“The recent situation has been kind of a double-edged sword for the PR industry. While some sectors have undoubtedly felt the pinch, others have actually seen an increase in PR activity during the crisis, with companies that have adapted and pivoted faring the best.

“At the height of the lockdown, for instance, we were successfully pitching stories for a national kids’ party company’s new virtual parties, which helped them win a contract with a major NHS Trust. We also got a trade front page for a bakery distribution company who launched a new website to help local bakers sell online.

“Another of our clients achieved press for completing a major contract entirely over Zoom and another also achieved a full-page spread in a national newspaper all about how they’ve kept working during lockdown, while yet another was the focus of an hour-long Sky News documentary about the fantastic work they were doing during the crisis.

“So, with news consumption up overall, nimble thinking has helped turn a number of crises into opportunities. And now, as lockdown lifts, the most forward-thinking companies seem to have doubled-down, with a new energy and commitment to come roaring back and thrive as the world rolls on, and so we’re looking forward to working with all our clients to help them achieve their growth ambitions.”

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