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Monday, January 6, 2025

ScoreApp Expands Marketing Offerings with Bucket.io Acquisition

ScoreApp®, a leading platform for interactive quizzes and surveys, has announced the acquisition of Bucket.io®, a prominent US-based marketing funnel software company. This acquisition marks a significant advancement in ScoreApp’s strategy to enhance its capabilities and offer a wider range of tools for businesses aiming to improve their marketing efforts.

The merger of Bucket.io’s innovative funnel technology with ScoreApp’s interactive platform will empower businesses to deliver more engaging and personalised customer experiences. This combined approach will enable users to capture leads, nurture them, and convert prospects into loyal customers, all from a single platform.

Daniel Priestley and Steven Oddy, Co-Founders of ScoreApp, said in a joint statement: “We are thrilled to welcome Bucket.io into the ScoreApp family. Their expertise in building high-converting marketing funnels perfectly complements our mission to help businesses connect with their audiences in meaningful ways. Together, we will set new standards for customer engagement and lead generation.”

Ryan Levesque, co-founder of Bucket.io, will join the ScoreApp board as Strategic Advisor, Brand Ambassador, and shareholder, lending his expertise to drive innovation and growth. The integration of Bucket.io’s features will allow ScoreApp users to design and manage advanced marketing funnels, improving conversion rates and gaining valuable insights into customer behaviour.

Bucket.io, co-founded by Ryan Levesque and Richard Cussons, is a well-respected player in the marketing technology industry, serving thousands of businesses worldwide. The company’s innovative approach to lead generation has earned it a spot on the Inc. 5000 list three times.

Ryan Levesque shared his excitement about the acquisition: “Joining forces with ScoreApp is a fantastic opportunity to bring even more value to our customers. Our shared vision of helping businesses thrive through interactive marketing will drive innovation and deliver unparalleled results for our users.”

ScoreApp and Bucket.io are committed to providing a seamless integration for current customers, with continuous updates and support to ensure they benefit fully from the enhanced features of the platform.

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