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Lancashire
Wednesday, January 8, 2025

Lancashire Tech Firm Elite Group selects new CEO

Elite Group, a leading ICT managed services provider based in Chorley, Lancashire, has appointed Adam Turton as Chief Executive Officer. He succeeds Rob Sims, who served as CEO for the last 5 and a half years. Sims will remain with the company and begin his planned role as Board Advisor, supporting on strategy and key projects.

Turton has been an integral part of Elite Group over the last 20 years. Having started his career with the company as a graduate, he progressed quickly working in roles within all departments. He has significant experience of leading and delivering organic growth strategies and M&A with more than 15 acquisitions completed in the sector including a mix of share and asset purchases. He has held a number of senior management, Board and C Level positions, most recently as Chief Revenue Officer.

As CEO of Elite Group, Turton will focus on setting the long-term strategic direction for the company with a priority on customer experience, product market fit and growth.

Matt Newing, Founder and Chairman of Elite Group said: “Adam’s appointment is something we’ve been working towards for some time and forms part of an agreed succession plan with outgoing CEO, Rob Sims. With close to 20 years’ experience in the sector working exclusively for Elite Group (and associated group companies), Adam’s appointment is the culmination of all his hard work and dedication to the company. His appointment reflects positively on Elite as an employer that nurtures talent and rewards loyalty, commitment and hard work.”

Outgoing CEO and Board Advisor, Rob Sims commented: “I’m delighted to be handing over responsibilities to Adam. He has all of the leadership qualities and key attributes required to be a successful CEO and is the perfect person to lead Elite Group going forward.”

Adam Turton, CEO of Elite Group said: “I’m humbled and privileged to be given the opportunity to lead this amazing business and team of people. I have been appointed to lead the future growth of the business, deliver shareholder returns and drive enterprise value. Above this, my appointment is a fantastic opportunity to bring real value and have a lasting positive impact on the lives of our people, customers and the communities within which we work and live. I have ambitious growth plans for the business and am really excited about the future.”

Turton added: “I would to thank both Rob Sims and Matt Newing for their backing and support.”

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