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Thursday, January 30, 2025

Key Partnerships Signs Deal With Tenet Group

Key Partnerships, the equity release referral service for the UK’s leading retirement finance business, Key Group, has announced a new referral partnership with the Tenet Group.

Tenet is one of the UK’s largest financial adviser groups, supporting hundreds of appointed representatives and directly authorised firms. The partnership will enable Tenet’s growing number of members to access advice from a trusted equity release referral partner and benefit from the tools and educational support needed to enhance client conversations and opportunities.

Advisers will be able to refer clients who may be better suited to equity release to The Equity Release Experts, Key Group’s specialist whole of market advice delivery division.

The Equity Release Experts has a network of over 100 experienced, specialist advisers with in-depth local knowledge – able to provide remote or face to face advice to customers as the current coronavirus situation dictates. The Equity Release Experts is headed up by Lyn Perrett and Robert Brennan.

Gary Little, Business Development Director at Key Partnerships said: “As the later life lending market continues to grow, we are seeing a growing number of adviser groups who are keen to offer their clients a wide range of options. We already have a long standing relationship with Tenet and this partnership was the next logical step to help build and develop on our relationship further. We look forward to working with the team at Tenet to launch this exciting opportunity.”

Simon Broadley, Managing Director of TenetLime said; “There is a growing recognition of equity release as a valuable product in later life planning and this new referral partnership enables our network of advisers to build on their existing client relationship by offering specialist advice from a trusted equity release service.”

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