Home Lancashire News Kukri Sports announces partnership with Thomas Cook Sport

Kukri Sports announces partnership with Thomas Cook Sport

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Kukri Sports

Kukri Sports is delighted to announce a 3-year partnership with Thomas Cook Sport, the UK’s leading sports travel company, which sees the brand become the official uniform provider to their staff across the globe.

One of the most recognisable sportswear brands in the world, Kukri has a growing reputation for providing exceptional bespoke uniforms across all sports and business sectors. Thomas Cook Sport is one of Europe’s leading professional sports team and supporter travel companies, providing a range of comprehensive services to allow fans to follow their favourite sporting stars and teams across the world

Making Thomas Cook Sport staff more recognisable at home and abroad, this new uniform will help strengthen Thomas Cook Sport’s brand identity as it continues to grow and develop it’s offering to sports fans worldwide.

Kukri’s in-house design team added subtle details like accent piping and contrast zips, as well as utilising flashes of amber to a black base colour and due to the range of products that Kukri provide, the same design is used across all products to provide a consistent and recognisable look.

Danielle Jordan-Taft, Kukri Sports Sales Director commented “We are delighted to be partnered with Thomas Cook Sport. To design and provide their bespoke uniform is an honour and we will continue to provide a high quality and a unified look across their businesses. Our partnership clearly demonstrates our position as the market leader in bespoke uniforms.”

Speaking on this new partnership, Rob Slawson, head of Thomas Cook Sport, added: “This deal will help continue our growth within the sports travel marketplace and strengthen our brand and recognisability amongst travelling sports supporters, wherever they may be! Kukri are a well-respected brand and were a pleasure to work with throughout this process; we look forward to seeing all of our staff in all corners of the globe representing Thomas Cook Sport and looking good while doing it!”

Both brands currently share partnerships with Lancashire County Cricket Club and to celebrate this exciting announcement Kukri are giving away a signed jersey from the Red Rose County Club. For the chance to win this exclusive prize, please click here.

 

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Andrew Mann
After 34 years working in numerous operational and communications disciplines for three FTSE companies (Yorkshire Electricity; Meggitt and BAE Systems), at over a dozen locations, on 24 November 2016, I became the inaugural editor of Business Lancashire. Business Lancashire is a good news, Lancashire focused, business website and daily newsletter. It is a partnership between The Samuel James Group and the North and Western Lancashire Chamber of Commerce. Over the years, I have written hundreds of press releases, features for trade magazines, copy for websites and brochures, edited in-house magazines and newsletters, as well as presenting a radio programme on Chorley FM. This experience has given me the ideal background for editing Business Lancashire.