Home Lancashire News Exterion Media win Blackpool Transport Bus & Tram advertising operations contract

Exterion Media win Blackpool Transport Bus & Tram advertising operations contract

Exterion Media

Exterion Media is delighted to announce that Blackpool Transport has appointed Exterion Media as its media partner for Blackpool Bus and Tram advertising operations contract.

Exterion Media handle all of the advertising opportunities for Stagecoach, First Bus, Arriva, Preston Bus, Rossendale Borough Transport, Manchester Metrolink, Merseyrail Network as well as Transpennine Express and Northern Rail which includes Blackpool North train station.

Exterion Media take over from Media Co which has held the contract with Blackpool Transport for over 20 years, the new contract commences on 1st April 2017.

Darren Needham, Business Director for Exterion Media North West said: 
“I am extremely pleased to announce the new partnership between Exterion Media and Blackpool Transport.

Exterion Media are one of the UK’s leading Out-of-Home Media owners throughout the UK, offering customers the opportunities to engage and capture people’s attention whilst commuting, working or shopping throughout the high streets of the UK.

Blackpool is known for being a major tourist destination, and with 13 million visitors each year spending £1bn, this offers brands a great audience to advertise to.

We look forward to working with Blackpool Transport and clients to drive sales for their products, through the high impact advertising opportunities available on their buses and Blackpool’s world famous trams.”

Andrew Mann
After 34 years working in numerous operational and communications disciplines for three FTSE companies (Yorkshire Electricity; Meggitt and BAE Systems), at over a dozen locations, on 24 November 2016, I became the inaugural editor of Business Lancashire. Business Lancashire is a good news, Lancashire focused, business website and daily newsletter. It is a partnership between The Samuel James Group and the North and Western Lancashire Chamber of Commerce. Over the years, I have written hundreds of press releases, features for trade magazines, copy for websites and brochures, edited in-house magazines and newsletters, as well as presenting a radio programme on Chorley FM. This experience has given me the ideal background for editing Business Lancashire.