6.3 C
Lancashire
Thursday, March 28, 2024

KRPR AND FAT MEDIA SCOOP DOUBLE WIN AT PRMOMENT AWARDS

Chorley-based PR agency, KRPR and creative digital marketing agency Fat Media are jointly celebrating after scooping both silver and gold at the PRmoment awards for their client, Pork Farms.

The two agencies worked together to launch and execute the UK’s inaugural Pork Farms Board Games Championships 2016, which was recognised with a silver award in the Low Budget Campaign of the Year and a gold award in the Community Engagement Campaign of the Year.

The four month campaign was executed in conjunction with the Micropub Association as well as a leading board game manufacturer and generated huge levels of engagement both with the media, influencers and the public, building links with Pork Farms and local communities throughout the UK.

Charlotte Tuohy, junior account manager at KRPR who collected the award on the night along with the rest of the team, said: “We’re truly delighted that the campaign has been recognised at such a prestigious awards ceremony.

“The double win is a testament to the hard work that both teams put in and something we are immensely proud of. Taking one of Britain’s best-loved pastimes and seeing it evolve into a nationwide community and brand engagement campaign is definitely up there as one of our proudest and favourite moments.  Both categories saw particularly strong competition and to be recognised by the judges is something very special.”

Jessica Dick, account director at Fat Media said: “The Board Games Championship was the brainchild of our agency partners, KRPR and we were delighted to be able to support the initiative last year with our digital and creative teams.”

The PRmoment awards are one of the most coveted in the industry, seeing hundreds of entries every year from brightest and best in the sector.  This year they were held at Manchester Hilton Deansgate Hotel on Thursday 16th March 2017.

spot_imgspot_img

Latest

The Emergence of Cryptocurrency Casinos: Exploring the Intersection of Business and Online Gambling

In recent years, the gambling industry has experienced a...

Mastering the Art of Project Tracking

Project tracking involves the thorough monitoring of every task...

Considerations to make before going to court for a PI case

Are you considering going to court for a personal...

Police appeal for information following Thornton Cleveleys vehicle fires

Detectives are investigating the cause of multiple vehicle fires,...
spot_img

Subscribe to our newsletter

Business Lancashire will use the information you provide on this form to be in touch with you and to provide updates and marketing.

Don't miss

England vs Brazil Betting Offers & Odds

It is just 3 months until the European Championships...

Manleys Law Firm Applauds George Leeming’s Transition from Paralegal to Solicitor

In a significant development for Cheshire's Manleys, a law...

Need some last minute egg-citing Easter gifts?

Who’s ready for a lovely relaxing long weekend? If...

Considerations to make before going to court for a PI case

Are you considering going to court for a personal...

More News

Preston’s only windmill could be converted into an Airbnb

The last windmill in Preston may be turned into an Airbnb or a house share if planning permission is granted. Plunginton's grade-II listed building has...

Burnley’s Saira Hussain recognised as inspirational woman in STEM at the House of Lords.

The UK government commissioned Alison Rose Review of Female Entrepreneurship highlighted that women entrepreneurs are underrepresented in the most productive sectors of the UK economy, and...

Data shows more than a third of children are living in poverty in the Northwest

Greater Manchester Poverty Action and End Child Poverty Coalition have launched their annual statistics for the UK surrounding child poverty – with children living...