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Blackburn Car Retailer Scoops National Award

Bowker BMW on Trident Park in Blackburn has been crowned BMW UK Aftersales Retailer of the Year.

Bowker beat more than 150 other BMW retailers throughout the UK. The award recognises the retailer’s consistent aftersales performance across a wide selection of criteria including parts retailing; sales achievement; and customer satisfaction.

The win was announced at the BMW UK Retailer Awards in Barcelona on 27 January 2017.  The event hosted by TV’s Gethin Jones in front of hundreds of invited guests from throughout Europe; the new official launch of the BMW 5 Series.

The award was presented by BMW UK aftersales director Richard Price.

Bowker Blackburn managing director Chris Eccles, who collected the award in person, said: “This is one of the most sought after awards amongst BMW centres in the UK. It covers everything from customer feedback through to important commercial performance indicators.

“Not only have we reached a high standard; but we’ve delivered consistently throughout the year. This is a wonderful compliment to our staff who have worked so hard. We are especially grateful to them and to all our customers; customers who chose to share such positive feedback about their experiences here at Bowker.”

Bowker Blackburn is one of the most awarded BMW centres in the country: In 2014 the centre won the BMW Retailer of the Year Award for Corporate Sales. And, business development manager Richard Cowell was acknowledged as Local Hero by BMW UK.

In 2013, managing director, Chris Eccles became the first person in history to hold the Dealer Principal of the Year title in both the Motor Trader Awards and AM awards simultaneously.

In the same year Chris was confirmed as one of three national Managers of the Year in the annual BMW Excellence in Sales competition. And corporate account manager Paul Bamford was announced as BMW Leasing Star of the Year for best customer service to the leasing industry.

Also in 2013, BMW Corporate Finance has placed the team first for local business sales for the fourth year in a row.

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